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Pulsar 135 : TVC

Pulsar 135 : TVC

Company        : Bajaj Auto
Brand             : Pulsor 135
Advt Agency : Not known
Advt Typ       : TVC
Advt Title     : Light Sports

My Views: Nice Ad. The Pulsor has been positioned as a sporty bike, a musculine bike with superior energy; So as the adverts are always focussed on nice stunts. In the given advert also, as the tag-line says ‘Light Sports’ the stunts are not dangerous but eye catching. The Pulsor has been promoted with a web page www.mypulsor.com and a official youtube channel called ‘Pulsor maniacs‘. In terms of brand recall I will rate it above average.

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